Job Description
The University of London
The University of London is one of the largest and most diverse higher education institutions in the world. It brings benefits to society through its research in the humanities, and connects enquiring minds across the world through public engagement – transcending geographic, social and cultural barriers.
The University of London educates more than 50,000 distance learners annually in 190 countries and has over 500,000 alumni across the globe. It pioneered the concept of ‘education for all’ when it was founded in 1836, and has continued to innovate ever since.
At its heart is collaboration: the University is a Federation of 17 elite London-based Member Institutions. From this exceptional foundation of knowledge, the University delivers globally respected academic programmes through flexible and distance learning, changing the lives and prospects of hundreds of thousands of people.
The Strategic Communications and Marketing department have recently been brought together in order to support the delivery of the ambitious new corporate strategy. It has a specific purpose around raising awareness and building the reputation of both the central University, and the Federation more widely. This new role and the creation of this dedicated Content team plays a critical role in telling our story.
The Role
Working within the Marketing team under the Strategic Communications and Marketing Department, the Senior Marketing Officer works closely with the Institutes of the School of Advanced Study (SAS) and other departments across the University of London to market the SAS postgraduate programmes, nationally and internationally.
The Senior Marketing Officer role plays an important role within our Marketing team. The successful candidate will contribute to the implementation and development of our global student recruitment strategy, as well as our brand profile and positioning in the competitive business education market worldwide.
This is an exciting time to join our dynamic team and play a key role in managing, developing, implementing, and evaluating multichannel marketing campaigns for the university’s core audiences. With a focus on student recruitment, the post holder will attract, nurture, and convert students in the most effective way, utilising student recruitment events, engaging email marketing campaigns and creating outstanding digital marketing content.
We are looking for a skilled and committed individual, driven by targets, with a creative approach to marketing, outstanding written and organisation skills, experience of stakeholder management, and who can make strategic decisions quickly in a fast-moving environment.
For a full role profile, please refer to the job description below.
Further information
To be considered for this opportunity, please submit your application and CV (by clicking ‘apply for job’ at the bottom of this page) before the closing date at midnight on Sunday 25 September 2022.
The University reserves the right to close the vacancy earlier than the published end date should it receive sufficient applications to warrant earlier shortlisting.
Preferential consideration will be given to the University redeployment pool.
The University of London is committed to promoting a diverse and inclusive working environment where we can all be ourselves and succeed. We particularly encourage applications from members of Black, Asian, and Minority Ethnic communities as this group is currently under-represented in senior levels within the University. All appointments will be are made on merit, based on the criteria identified in the job description.
Pursuing excellence in education and equal opportunities.